This is the poster for 1995 James Bond film Golden-eye, starring Pierce Brosnan. The poster shows Bond pointing a gun towards the audience, with 2 women either side of him in revealing dresses. There is also a shot of Bond running away from an explosion with helicopters and jets behind him.
The poster lets the audience know straight away that it is a Bond film by having the 007 logo in a large gold font right in the centre of the poster. This lets the audience know straight away exactly what genre the film is and what franchise it belongs to. The gold colour used for the logo also links with the title. Bond is made to look like a typical action hero by the gun he is holding as well as the cold expression on his face. The 2 women are used to connote sex and romance which are clear stereotypes of any action film but are also specifically showing the audience who the "Bond girls" are for this entry in the franchise.
The title of the film is also made prominent on the poster so the audience knows what the film is called and is also a very interesting name that will have the audience wondering what it means. The part of the poster that shows Bond running away from the explosion also works to entice audience members into seeing the film as the explosion lets the audience know to expect large action set-pieces from this film, drawing in fans of that genre. The helicopters and planes are also stereotypical parts of chase scenes in action films so the audience knows to expect a chase scene in this film.
The poster lets the audience know straight away that it is a Bond film by having the 007 logo in a large gold font right in the centre of the poster. This lets the audience know straight away exactly what genre the film is and what franchise it belongs to. The gold colour used for the logo also links with the title. Bond is made to look like a typical action hero by the gun he is holding as well as the cold expression on his face. The 2 women are used to connote sex and romance which are clear stereotypes of any action film but are also specifically showing the audience who the "Bond girls" are for this entry in the franchise.
The title of the film is also made prominent on the poster so the audience knows what the film is called and is also a very interesting name that will have the audience wondering what it means. The part of the poster that shows Bond running away from the explosion also works to entice audience members into seeing the film as the explosion lets the audience know to expect large action set-pieces from this film, drawing in fans of that genre. The helicopters and planes are also stereotypical parts of chase scenes in action films so the audience knows to expect a chase scene in this film.
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