This is a poster for the 2010 thriller The Next Three Days starring Russell Crowe and Elizabeth Banks. The poster shows the main character looking contemplative with a still from the film shown inside his head. The character is shown in grey with not a lot of colour featuring on the poster, giving the audience the impression that the film will have a dark moody atmosphere which conforms with the archetypal thriller film. This also helps the release date stand out as the colour of the text is red, making sure the audience notices this important piece of information. The other key pieces of text that are made to stand out is the title and the films lead actor, both standing out by the size of the font used and both being made noticeable in order to entice the audience into seeing the film.
Russell Crowe is a well-known highly rated actor that would make fans of his want to see the film which is why the poster wants to make his name stand out in order to show off the films lead actor. The title is also important to make stand out as it raises enigmas for the audience. People will want to know why the film has been called The Next Three Days, what needs to happen in the next three days? The poster also features a tagline of "what if you had 72 hours to save everything you live for?," which also asks questions of the audience and lets them know a little more about the films plot in order to draw them in.
The still from the film that is used shows a man (presumably the lead character) and a woman running down an empty train platform with a bag. This serves to let the audience know the film has action in it and will help to make more audience members want to see the film if they enjoy action films. It also raises more questions for the audience as they will want to see the film to know who or what these people are running from. The bag the man is holding is also an interesting prop that also raises questions as to its contents as if you are running away from someone/something you would only be carrying absolute essentials or something of importance. Therefore the audience will want to know what is in the bag.
The last key piece of information the audience can infer from the poster is that the film is set in America, like most mainstream films nowadays. This can be read from the train station the man and woman are running through with the train clearly part of the American subway rather than a UK or European train. Most films with a big budget are set in America as they can afford to film there and this also carries an air of importance to the film that you would not get if it were set in a smaller country such as France (although Pour Elle, the film The Next 3 Days was based off of, was set in France) or England.
Russell Crowe is a well-known highly rated actor that would make fans of his want to see the film which is why the poster wants to make his name stand out in order to show off the films lead actor. The title is also important to make stand out as it raises enigmas for the audience. People will want to know why the film has been called The Next Three Days, what needs to happen in the next three days? The poster also features a tagline of "what if you had 72 hours to save everything you live for?," which also asks questions of the audience and lets them know a little more about the films plot in order to draw them in.
The still from the film that is used shows a man (presumably the lead character) and a woman running down an empty train platform with a bag. This serves to let the audience know the film has action in it and will help to make more audience members want to see the film if they enjoy action films. It also raises more questions for the audience as they will want to see the film to know who or what these people are running from. The bag the man is holding is also an interesting prop that also raises questions as to its contents as if you are running away from someone/something you would only be carrying absolute essentials or something of importance. Therefore the audience will want to know what is in the bag.
The last key piece of information the audience can infer from the poster is that the film is set in America, like most mainstream films nowadays. This can be read from the train station the man and woman are running through with the train clearly part of the American subway rather than a UK or European train. Most films with a big budget are set in America as they can afford to film there and this also carries an air of importance to the film that you would not get if it were set in a smaller country such as France (although Pour Elle, the film The Next 3 Days was based off of, was set in France) or England.
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